June 2011
Join the community of the Forum d’Avignon and continue the discussion and debates beyond the walls of Avignon around the themes of the Forum: culture and digital; culture and attractiveness of the territories; culture, financing and economic models; culture and innovation.

Your commentaries, contributions and proposals are crucial!

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• Forum d'Avignon 2011 - Themes and studies
• The Forum d'Avignon on the Internet

Join us on the website of the Forum d’Avignon : we are delighted to announce you the launching of CULTURE IS FUTURE, international webography presenting articles on innovations, studies and books highlighting the links between culture and the economy. CULTURE IS FUTURE , reachable from the homepage of the Forum d’Avignon, presents several sections and categories:

The sections
         Culture, financings, economic models
         Culture and attractiveness of the territories
         Culture and digital
         Culture and innovation

The categories
            Did you know? (presentation of key figures of culture, economy and the medias
       Always further – (studies, analyses, articles, specific to a sector: press, broadcasting, architecture, live performance, design, …)
            Who is …? (portraits of the Forum d'Avignon attendees)

Read the first 40 articles!

Today's article

Always further – culture and digital – The Social Netbook

While Facebook already proposed to create your visual bookshelf to list and recommend books to all your friends, the numbers of social networks dedicated to books are increasing.
In France, Babelio exist since 2007, providing extracts, reviews, quotes, top 10 for each genre, etc. and everyone can share his reading. With more than 700 000 visits a month, Babelio is supported by different publishers as Albin Michel, Gallimard or Grasset: the more active members can be invited to comment new books in previews. At the time of an participative Internet, when Internet users have recourse to websites as tripadvisor or voyageforum as well as guidebooks, publishing groups try to integrate with these new social networks to reach in a new way their readers. In September, big American publishers - Hachette Book Group, Penguin Group et Simon & Schuste – plan to launch a new website: bookish. They want to create an IMDb for books: a database to provide readers with a personalized experience, a place where they can find all notices, critics, news and features about authors, publisher and books. Hachette has already launched his own website, MyBoox in order to know better his readers and to stay close to them. Some of the readers, becoming official members, can order for free all the books they want, during one year. A lot of similar websites exist, each one developing its own type of prescription.
A new way for publishers and authors to enter in this new conversation between brand and readers.

To go further

Illustration: Ian Wilson

Forum d'Avignon 2011 : themes and studies

websiteThe fourth edition will be on the theme Investing in culture. “Investing in culture” underlines the relationship between culture and the economy, between the promise of cohesion and commitment, between symbolic values and struggles to preserve them. Concrete links: the media and the cultural industries represent more than 7% of global GDP and 1300 billions of dollars, almost twice the receipts of international tourism, estimated at 680 billion dollars. But most important of all are the meaningful links between individuals. Culture requires an investment: a personal commitment; an investment in education to improve access to places that open our intellectual outlooks and represent our values; economic investments to develop the cultural sector and play an active part; an uncommon conviviality composed of curiosity and opennesswith those who do not share the same culture.
All year long, the themes are the object of a reflection and proposal work organized by the Forum d’Avignon with experts, international consulting firms and its public and private partners.

This year, the think tank of the Forum d’Avignon, deepens the following themes:
    Intellectual property, a universal value? with Ernst & Young
    Culture, a long term investment with Kurt Salmon
    New prescribers, new referencing of cultural contents with the Atelier BNP-Paribas
    The over-the-top cultural contents with Bain & Co

Every month, find the article presenting of the studies in the newsletter of the Forum d’Avignon.


The Forum d’Avignon on the Internet : 2009  and 2010 studies and acts available online, videos, photos, press review, …
• Stay informed on the website : follow up all the news
• Watch the videos on the website and on YouTube.
• Join the community of the Forum d'Avignon on Facebook and Twitter
• Contribute to the Wikipedia webpage
• The partners 2010 of the Forum d'Avignon  

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