Culture is future »

04.04.2016

#FAbdx - Account of the session: Promoting the cultural and creative sector

Bruno Perrin, Partner, EY, Jean-Pierre Lieb, Partner, EY, Fabrice Naftalski, Partner, EY, Michel Hazanavicius, filmmaker and former president of ARP, Georges Sanerot, Chairman of the board of Bayard, Christian Have, Creative director of of Have Communications and writer, Viviane Reding, Member of the European Parliament, and David Throsby, Professor at Macquarie University.

Moderator: Pierre Lescure, Chairman of the Cannes Film Festival.

To introduce the two exclusive EY studied, Pierre Lescure, chairman of the Cannes Film Festival, proposes a "Council for Cultural Affairs in Europe."

Bruno Perrin, Jean-Pierre Lieb and Fabrice Naftalski, partners at EY, presented the two EY studies of March 2016: The agility of intellectual property facing the challenges of the digital single market and Culture and Tax in Europe: How harmony can triumph over cacophony.

Following this proposal of a framework for a European cultural policy, Viviane Reding, Member of the European Parliament, stresses the need "to have a real vision, a project from the European Commission", because culture is not part of the Commission ‘s missions. She finally says: "Help us make this great project!".

Relive the debate:


Michel Hazanavicius, filmmaker, warned the audience that "the single digital market can be destructive of value." Christian Have, writer, recalled the need for "an active role in the development of arts and culture as it is an essential element of our society, and a new partnership between artists and companies".

Georges Sanerot, CEO of Bayard, considers it is necessary to "think about a good and fair distribution of value between creators and distributors" and be careful of the evolution of copyright required by the digital age, which are two pillars of a great European democratic.

As a conclusion, David Throsby recalls the links between the public and private sectors in the cultural and creative industries: "we must invest in creative entrepreneurship", at the heart of the dynamics of cultural industries on the economy.