Culture is future » Innovation and digital


Digital art requests a lasting legal framework for creators and collecters.

Web review - 28/08/2015

Digital art has this requirement of needing to gather several competencies around a project, reminds Malo Girod de l’Ain [Founder and CEO of Digitalarti, digital art and innovation specialist ] during the debate animated by the Forum d’Avignon at Futur en Seine on June 12, 2015. Moreover the projects are sometimes temporary and have their own economic model. Nevertheless, digital art has the capacity to touch a very large public. Which is also the goal of the digital artpiece « One heart, One tree » by digital artist Naziha Mestaoui’s project : a monumental artwork that creates a forest of light over Paris’ monuments during the UN 2015 Paris Climate Conference (COP21) »

Despite the interest of the public and several institutions, digital artists face a uncertain, even non-existant legal framework for claiming their rights continues poursuit Malo Girod de l’Ain: « More so because they work at on an  international scale. For example, social networks benefit from numerous amateur copies of artworks, or related rights from copyright are sparsely developed, in any case for digital artwork. »

Creativity has no boundaries neither by nature and artwork formats nor in ways of financing and production. It’s the case for the following examples, it is time to define proper legal practices to reconcile art and technology and encourage the emergence of a new generation of digital artists.


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Picutre : Art and digital / What are you doing Gustave? / I am preparing a canvas that will be a scandal: “The origin of Youporn”

Crédit : Louison, cartooning for peace pour le Forum d’Avignon