Culture is future » Innovation and digital

03.24.2011

Always further – Web Shows

The recent technological and economic changes call for the rethinking of the format and ways of broadcasting of certain cultural contents. The example of Shankaboot, first webserie of the Arab world produced by BBC World Service Trust, The Welded Tandem Picture Company and Babookah Films, is particularly representative of the efforts to adapt to new digital behaviors.  Based on short episodes and available on the Internet, this soap benefits from the success of multimedia supports to present an innovating project, closer to the public expectations.

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